Sources: UT Athletics Mulling New Apparel Deal With Adidas

[dduncan4163]

Sources: UT Athletics Mulling New Apparel Deal With Adidas — FOX SPORTS KNOXVILLE

Sources have indicated to Fanrun Sports that the likelihood of Tennessee Athletics moving its apparel rights from Nike to Adidas is “high.”

The University of Tennessee and Adidas have already met about a potential reunion, according to people familiar with the situation.

Adidas feels good about how the meetings went. They are going hard after Tennessee and landing the deal is currently their top priority.

It is accurate to say at this point that Adidas has presented an offer. The company was UT’s apparel partner pre-2015 when the school agreed to a deal with Nike.

The Adidas deal isn’t done yet, though, as Nike still has a card to play known as “first right of refusal.”


I know most won't like this but I'm for it. I'm a big guy and I always preferred the fit of Adidas T Shirts and Long Sleeves

 

[ALLVOL 4LIFE]

https://www.fanrunradio.com/sports/sources-tennessee-athletics-mulling-new-apparel-deal-with-adidas

I know most won't like this but I'm for it. I'm a big guy and I always preferred the fit of Adidas T Shirts and Long Sleeves to Nike.

Seconded! Big Boy Gear needed!

 

[Brave Volunteer]

Strange. Didn't everybody say partnering with Nike was better for recruiting because that's what the kids wanted? Has this attitude changed?

 

[Behr]

I want whatever is best for the team.

I hate Nike.

 

[volsare1]

Are we going back to adidas?

 

[PA Vol]

Meh.

Adidas makes better quality products, Nike looks better.

For the fans, the longevity of Adidas makes sense, but kids think Nike is cooler. Minor, especially in the grand scheme of the NIL era, but every little bit helps.

 

[jeff1vol]

IDC who it is. SHOW ME THE MONEY!!!!!

 

[K-town Vol Fan]

Strange. Didn't everybody say partnering with Nike was better for recruiting because that's what the kids wanted? Has this attitude changed?

No. It kinda looks like Nike is trying to leverage us...

 

[OffTackleVol]

Sources: UT Athletics Mulling New Apparel Deal With Adidas — FOX SPORTS KNOXVILLE

Sources have indicated to Fanrun Sports that the likelihood of Tennessee Athletics moving its apparel rights from Nike to Adidas is “high.”

The University of Tennessee and Adidas have already met about a potential reunion, according to people familiar with the situation.

Adidas feels good about how the meetings went. They are going hard after Tennessee and landing the deal is currently their top priority.

It is accurate to say at this point that Adidas has presented an offer. The company was UT’s apparel partner pre-2015 when the school agreed to a deal with Nike.

The Adidas deal isn’t done yet, though, as Nike still has a card to play known as “first right of refusal.”


I know most won't like this but I'm for it. I'm a big guy and I always preferred the fit of Adidas T Shirts and Long Sleeves to Nike.

The only Nike products I buy is Tennessee apparel. If we go to Adidas, which I hope we do, my Nike buying days are over..........

 

[TNHopeful505]

@DeerPark12 , whats the word?

 

[CNeagleVolFan]

Ultimately, you have to take the deal that gives you the most money and most exposure. Both are crucial in the NIL era of recruiting. If it is true that we will be the flagship university featured by Adidas then you can’t really pass that up. That’s a lot of money and a lot of exposure. I just wonder if White will go to under Armour with the offer that Adidas has put on the table to see if they’d be willing to match. Nike seems unwilling to match the Adidas offer, but you might as well shop it to other big uniform brands.

 

[utvolpj]

@DeerPark12 , whats the word?

You should check out his latest posts

 

[Carp]

I'm more of a Puma guy myself.

 

[Elhanan]

Oh geeze….

The Nike gear looks so much better. Are we really going back to dollar store uniforms again.

 

[Vols919]

Please God no, Adidas is so damn bad. The uniforms are ill-fitting, cheap material trash. The fan gear is extremely limited. The player shoes are outright dangerous. Their color palate is inaccurate. As a company, they're comparatively poor.

Washington & Texas Tech both switched recently and look terrible. Everyone that leaves Adidas looks immediately better in Nike/UA apparel.

Look it up by year, championship programs (of all sports) do not wear Adidas in 2025. Not a single blueblood will touch it.

 

[HULKVOL79]

Nike sucks. Bring back Adidas!!!

 

[EconVol92]

I think the days of who's gear you wear is done as it is now about the NIL money and gear takes a distant back seat.

If we are not getting the money that they pay other schools then I say show us the Benjamins and we head that way.

 

[YankeeVol]

Please God no, Adidas is so damn bad. The uniforms are ill-fitting, cheap material trash. The fan gear is extremely limited. The player shoes are outright dangerous. Their color palate is inaccurate. As a company, they're comparatively poor.

Washington & Texas Tech both switched recently and look terrible. Everyone that leaves Adidas looks immediately better in Nike/UA apparel.

Look it up by year, championship programs (of all sports) do not wear Adidas in 2025. Not a single blueblood will touch it.

I'd say Kansas is a basketball blueblood and they are Adidas.

 

[utvolpj]

Please God no, Adidas is so damn bad. The uniforms are ill-fitting, cheap material trash. The fan gear is extremely limited. The player shoes are outright dangerous. Their color palate is inaccurate. As a company, they're comparatively poor.

Washington & Texas Tech both switched recently and look terrible. Everyone that leaves Adidas looks immediately better in Nike/UA apparel.

Look it up by year, championship programs (of all sports) do not wear Adidas in 2025. Not a single blueblood will touch it.

Like Kansas or UCLA?

Dangerous...

 

[CobbWebb71]

As a product of the 80s and 90s, I must admit, I’m a Nike whore.


Looking forward to the Adidas unis with a different color orange for the Jersey, helmet T and pant stripe...

 

[Vols919]

I'd say Kansas is a basketball blueblood and they are Adidas.

Yes Kansas is a basketball blueblood, but ever since the FBI sting in hoops the AAU Apparel Wars have died down. I think they'll lapse in the current NIL environment too. For football though, who is their "best program", Nebaska? Miami? No one recent.

 

[YankeeVol]

Yes Kansas is a basketball blueblood, but ever since the FBI sting in hoops the AAU Apparel Wars have died down. I think they'll lapse in the current NIL environment too. For football though, who is their "best program", Nebaska? Miami? No one recent.

Washington just played in the NC game 2 years ago


Also, Miss St in baseball won the NC in '21.

 

[ButchPlz]

Adidas is way better for fan gear, but their on-field/court uniforms get worse and worse.

 

[AstonRoyal]

I’ve really loved Nike and against a change but then I saw these numbers and was a little disappointed how little Nike values us… it’s a little bit of a slap in the face..

 

[Vols919]

Washington just played in the NC game 2 years ago


Also, Miss St in baseball won the NC in '21.

1.) Enormous outlier, that Washington team was the only non-Nike school to win a CFP game before switching to the expanded format. They look visibly worse than they did under Nike.

2.) '21 Cowbell is 1 of 2 non-Nike school to win the CWS in the last decade.