That's cool.
There's no doubt that family values are generally passed along, whether by express verbal teaching or by example. There is also no doubt that the product of a family's values can rise above said values through education, religious awakening, etc...
The point is that a family tradition of dishonest gain may point to the family values that would produce a heisman trophy winner that would use his notoriety for dishonest gain.
How much you think of that point makes little difference to its veracity.
:hi: