Why is NASCAR struggling?

#1

SyxxSynse

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#1
It's no secret that NASCAR has struggled recently. Attendance at races are down and television ratings are dropping. But what is the cause of this? Here are some of my theories:

Economy - No doubt the economy has effected everyone. More people than ever are unemployed and having to penny pinch just to make a living. That means things that aren’t necessities of survival aren’t being bought. In the NASCAR world, that means fans aren’t buying tickets, merchandise, etc. if they don’t have to. Why spend the money to drive or fly back and forth to a race when you don’t have the money to spend?

Lack of Excitement - In years past the sport has had its fair share of excitement. Unfortunately, that has dropped off the last few seasons. The racing has become boring, close finishes are rare, and the same handful of drivers seem to win every week. An unpredictable sport has become predictable. Think about it. The dominance of Kyle Busch in the Nationwide Series and Jimmie Johnson in the Cup Series has made the races unsurprising. Why should I sit and watch a three-four hour race when I already have a good idea of how its going to turn out?

Poor Decisions - What is or isn’t poor decision making by the heads of NASCAR is debatable. Choosing to leave racetracks that were rooted in the sport for new, cookie-cutters could be one. Dates were taken away from tracks like Rockingham and Darlington and given to newer tracks. Attendance was down at these tracks and NASCAR thought moving to other tracks would help. Not so. The non Southern tracks are facing much of the same issues. California/Auto Club Speedway for example can’t fill the seats either. IMO that is because the majority of people on the West Coast really don’t care about what they still ignorantly believe to be a “redneck sport”.

The Chase - This could also arguable be put under the Poor Decisions category. The new formula to make the process of crowning NASCAR’s champion every year a little more dramatic has really fizzled out. No doubt the inaugural running of The Chase was a barn burner, with the championship battle coming down to an exciting race at Homestead. Since then its been all but Jimmie’s show. Jimmie Johnson and the 48 team have The Chase figured out, and he is looking to win his fifth straight championship under the playoff scheme. Whether or not he does it has yet to be seen, but the fact that everyone but Johnson and his fans are sick of it is easy to see.

No Rivalries - The “have at it boys” attitude has helped this in creating short run rivalries, but the lack of a long term rivalry has hurt the sport. Fans want to see a couple of drivers go at it hard, and should they get together during the race, they want to see a “discussion” between the two afterwards. Two drivers may do that now but it will only last the one race and then the drivers choose to move past it before the next race. Only occasionally does a dispute continue more than a week. And who says a rivalry just has to be between two drivers that don’t care for each other for 15 minutes. The hard racing between the likes of Petty/Pearson and Earnhardt/Gordon made for great rivalries. It wasn’t a rivalry of distaste, but a rivalry of respect, to see which driver could outdo the other any given weekend.

These are just a few reasons why NASCAR is struggling, what is your take?
 
#2
#2
Brian France, Mike Helton, and the economy are some of the biggest reasons. Too a lesser extent the Chase and the COT are also reasons the sport is declining. Plus, like you said, there are no rivalries; the sport died when Dale Sr was killed at Daytona.

I hate to say it, but the sport really needs Dale Jr to start running well again. If Earnhardt Jr starts running up front and winning races again the Earnhardt fans will start coming out in bunches to buy tickets, merchandise, etc.
 
#3
#3
they all drive the same car. Put them out there in a bunch of modified oem cars and let them go at it.
 
#7
#7
I think that NASCAR greatly overestimated its place in the national sporting picture, tried too hard to appeal to everybody, failed, and as a result alienated a good portion of its base.

The chase is a joke, the CoT is a joke, France and Helton making up rules as they go along is a joke. I've gone from watching just about every race start to finish to perhaps watching bits and pieces of a dozen cup races a year. I do enjoy the trucks though.
 
#9
#9
1. The sport is too safe. - I'm glad the drivers are safer now than before Dale Sr. died but part of the appeal was thinking something bad could happen and the guys still pushed the limit. Now, a lot of the risk has been removed and watching a race can be like watching go-carts at Pigeon Forge. Dale Sr. dying hurt Nascar in a lot of ways.

2. Earnhardt. Losing the most popular driver then having his son, the second most popular driver turn into Kyle Petty Jr. has hurt the business.

3. The economy. Although, that shouldn't affect the TV ratings as much it does hurt the race attendance.

4. No distinction among manufacturers (COT). - They may run different engines and have different decals but people want to see more of a difference to the exterior of the car. The pony cars may be a step in the right direction, at least you can buy a rear wheel drive V8 from the showroom floor in those models.

5. Jimmie Johnson needs a rival. - People don't care as much about rivals that don't compete for wins (Edwards - Keselowski) so hopefully Hamlin or Ky. Busch can step up and be the David Pearson to Johnson being Petty.

6. Moving out of the south. -This one is tough because you have to expand to grow the sport but moving a race from North Carolina to California is like moving a hockey team from Winnipeg to Phoenix.

7. Too corporate - The bigger Nascar gets and the more money sponsors pay, the more they expect their drivers to act a certain way. Isn't it odd that Tony Stewart has toned it down a bit since becoming more involved with the sponsorship side of Nascar as an owner?

8. Too many races. - The chase has affected this because now the first 26 races are less important, just keep the car in the top 12. The more people that have smart phones, high speed internet and instant information are losing patience to follow a sport 10 months out of the year. This hurts baseball too. We are becoming a society that wants things instantly and football provides that because the small schedule makes each game so important.

9. Jeff Gordon. - He doesn't get mentioned with Dale Jr. as much (guys that need to step up) because he is more consistent but he has a lot of fans too and going 0-fer in the win column and adjusting out of the top 10 every week isn't helping with his fans.

10. Football. - I can't remember a time when college football and the NFL were any more popular. The bigger football becomes only hurts racing once it starts in late August.

These are my opinions on it and I could be completely wrong but something needs to change.
 
#11
#11

I don't know if I phrased that right. Don't get me wrong, I'm glad the cars, equipment and tracks are safer. I was trying to convey, and again this is my opinion and could be wrong, that because safety is improved, maybe the casual fan isn't as awed by it. It isn't that you want to see anyone hurt, never, but it is knowing that these guys are going all out with that possibility of danger out there and they still have their foot in the throttle.

I realize guys could still be injured on the race track but it would be like making guys in the UFC wear helmets. It doesn't mean you want to see a guy get hurt but it would take away a little of what makes people drawn to the sport.
 
#12
#12
I agree the season is way too long. I was somewhat into NASCAR in the late 90s/early 00s but I haven't kept up with it for several years now.
 
#14
#14
It's different. It used to be that guys like Earnhardt, Rudd, Wallace, Jarrett, etc. just stood out as racers. Now days you just don't have those types of people, or as many I should say.
 
#15
#15
My list

1)Economy-It's no longer an owner's job to find top talent, he needs to find a top seller and someone bringing sponsorship money to the table.

2)Brian France-Giving drivers private fines. Allowing the Nationwide Series to be destroyed(cup drivers killing young talent). Debris cautions(Nascar is to the point to where you ride around for 85% of the race, wait till Nascar throws a caution for a hot dog paper, and then a demo derby). The Cha$e(Takes away the significance of each race, what was meant to spark excitement creates more conservation for the guys around 12th and too much R&D for the guys locked in).

3)Lack of identifiable drivers-Fans used to relate themselves to drivers. They still do to an extent, but there is way too many robots walking around in the garage. I'm not sure they really appreciate the history of Nascar and the roots it had.

BRING BACK THE ROCK!!!(No, not really just wanted to be the first to post this)
 
#16
#16
I don't understand why the drivers can race in the lower levels. This doesn't happen in any other sport other than baseball where they are recovering from an injury. It seems to just further dilute an already watered down product.
 
#17
#17
I don't think the question should be why is NASCAR struggling. Motorsports in the United States should always be at the most, secondary. So it really is a surprise that it ever broke the mold and got to the level of the more traditional stick and ball sports. But as far as why it's losing popularity, as someone said earlier, it tried to stretch itself too thin, and the entertainment to racing ratio was skewed too far to the entertainment side. Because of that, I think the fringe fans are moving onto other things because they've become a little jaded, and the most hardcore have become uninterested in the sterile formula that sees the same guy winning championships. Plus there are other factors, so when you add all that up, with a declining economy that's seeing teams die, and the ones that can only survive only run as many laps as needed before they head into the garage, it is not as strong as it was. But it's still much much stronger than any American motorsport has ever been. If you guys think this is bad, then you guys seriously don't realize how good you have it.
 
#18
#18
My list

1)Economy-It's no longer an owner's job to find top talent, he needs to find a top seller and someone bringing sponsorship money to the table.

3)Lack of identifiable drivers-Fans used to relate themselves to drivers. They still do to an extent, but there is way too many robots walking around in the garage. I'm not sure they really appreciate the history of Nascar and the roots it had.

This is hilarious. Sweet irony. I wish some of the idiots over at TrackForum could see this post and finally realize that they aren't problems isolated to IndyCar.


And as far as the second point. I think the "robotic driver" epidemic is down to the fact that if these guys aren't professionals by the time their balls drop, that they really don't have a chance. I think you'll find that NASCAR has escaped this for the most part, due to the fact that you can have a lot more patience as a stock car driver, but with today's trends, and more and more drivers looking to NASCAR from other arenas, I think those days are numbered, and if you plan on winning, you're going to have to make even more sacrifices. But there will still be characters like Shrub.
 
#19
#19
1. The sport is too safe. - I'm glad the drivers are safer now than before Dale Sr. died but part of the appeal was thinking something bad could happen and the guys still pushed the limit. Now, a lot of the risk has been removed and watching a race can be like watching go-carts at Pigeon Forge. Dale Sr. dying hurt Nascar in a lot of ways.

2. Earnhardt. Losing the most popular driver then having his son, the second most popular driver turn into Kyle Petty Jr. has hurt the business.

3. The economy. Although, that shouldn't affect the TV ratings as much it does hurt the race attendance.

4. No distinction among manufacturers (COT). - They may run different engines and have different decals but people want to see more of a difference to the exterior of the car. The pony cars may be a step in the right direction, at least you can buy a rear wheel drive V8 from the showroom floor in those models.

5. Jimmie Johnson needs a rival. - People don't care as much about rivals that don't compete for wins (Edwards - Keselowski) so hopefully Hamlin or Ky. Busch can step up and be the David Pearson to Johnson being Petty.

6. Moving out of the south. -This one is tough because you have to expand to grow the sport but moving a race from North Carolina to California is like moving a hockey team from Winnipeg to Phoenix.

7. Too corporate - The bigger Nascar gets and the more money sponsors pay, the more they expect their drivers to act a certain way. Isn't it odd that Tony Stewart has toned it down a bit since becoming more involved with the sponsorship side of Nascar as an owner?

8. Too many races. - The chase has affected this because now the first 26 races are less important, just keep the car in the top 12. The more people that have smart phones, high speed internet and instant information are losing patience to follow a sport 10 months out of the year. This hurts baseball too. We are becoming a society that wants things instantly and football provides that because the small schedule makes each game so important.

9. Jeff Gordon. - He doesn't get mentioned with Dale Jr. as much (guys that need to step up) because he is more consistent but he has a lot of fans too and going 0-fer in the win column and adjusting out of the top 10 every week isn't helping with his fans.

10. Football. - I can't remember a time when college football and the NFL were any more popular. The bigger football becomes only hurts racing once it starts in late August.

These are my opinions on it and I could be completely wrong but something needs to change.

I would argue that had 6, 7, and 8 not happened, NASCAR would not have been anywhere near what it is or ever was. I think those were some of the best things NASCAR did, and without it, it might be "better", but it would be something that would be shown at 4:30 in the afternoon on SpeedVision right before their three hour block of open wheel programming.
 
#20
#20
I don't think the question should be why is NASCAR struggling. Motorsports in the United States should always be at the most, secondary. So it really is a surprise that it ever broke the mold and got to the level of the more traditional stick and ball sports. But as far as why it's losing popularity, as someone said earlier, it tried to stretch itself too thin, and the entertainment to racing ratio was skewed too far to the entertainment side. Because of that, I think the fringe fans are moving onto other things because they've become a little jaded, and the most hardcore have become uninterested in the sterile formula that sees the same guy winning championships. Plus there are other factors, so when you add all that up, with a declining economy that's seeing teams die, and the ones that can only survive only run as many laps as needed before they head into the garage, it is not as strong as it was. But it's still much much stronger than any American motorsport has ever been. If you guys think this is bad, then you guys seriously don't realize how good you have it.

I agree with the fringe fan part. Nascar pissed off the old time fans, by trying too much to please the new fan. Well, the new fan finally moved on, but in the process Nascar lost a lot of the "original" fans.
 
#22
#22
I don't think that moving races out of the South is something that was inherently a bad move. I think moving them away from entertaining tracks that happened to be in the South toward ones that are extremely bland and located elsewhere certainly was.

Michigan and California are basically the same track (two miles and flat).
Kansas, Chicago, and Las Vegas are basically the same track (1.5 miles and flat).
Atlanta, Charlotte, and Texas are basically the same track (1.5 miles with banking).

That's a chunk of the schedule right there. If a track similar to Bristol were to be built in Montreal, I don't think anyone would have complained too much about Rockingham losing a race and seeing it moved way the hell up there as long as the product is entertaining.
 
#23
#23
I don't think that moving races out of the South is something that was inherently a bad move. I think moving them away from entertaining tracks that happened to be in the South toward ones that are extremely bland and located elsewhere certainly was.

Michigan and California are basically the same track (two miles and flat).
Kansas, Chicago, and Las Vegas are basically the same track (1.5 miles and flat).
Atlanta, Charlotte, and Texas are basically the same track (1.5 miles with banking).

That's a chunk of the schedule right there. If a track similar to Bristol were to be built in Montreal, I don't think anyone would have complained too much about Rockingham losing a race and seeing it moved way the hell up there as long as the product is entertaining.

This may be true from the fan's perspective due to the same length of the tracks, but from the driver's perspective the tracks are quite different. Texas and Atlanta are somewhat similar, but neither is like Charlotte. The fast line at Charlotte is much more narrow and the surface is more bumpy than the others.
 
#24
#24
This is the last thing I'm gonna say until at least tomorrow, and I don't know(or care, really) if anyone will agree with me, but the period from 1980-1994, the whole of motorsport, no matter what your cup of tea was, that was the golden age. Those of you who were fortunate enough to experience that, congratulations, and I hope you have vivid memories and took full advantage of every opportunity to immerse yourself in race weekend. Due to many many circumstances, I don't know if it will ever be that good again.


Okay, maybe "I don't care" came off a bit harsh. I mean that's my opinion.
 
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#25
#25
I don't think the question should be why is NASCAR struggling. Motorsports in the United States should always be at the most, secondary. So it really is a surprise that it ever broke the mold and got to the level of the more traditional stick and ball sports. But as far as why it's losing popularity, as someone said earlier, it tried to stretch itself too thin, and the entertainment to racing ratio was skewed too far to the entertainment side. Because of that, I think the fringe fans are moving onto other things because they've become a little jaded, and the most hardcore have become uninterested in the sterile formula that sees the same guy winning championships. Plus there are other factors, so when you add all that up, with a declining economy that's seeing teams die, and the ones that can only survive only run as many laps as needed before they head into the garage, it is not as strong as it was. But it's still much much stronger than any American motorsport has ever been. If you guys think this is bad, then you guys seriously don't realize how good you have it.

I've said the same thing. Back in the early 70's only a handful of drivers were competitive as far as winning.
 

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