chambers1517
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media bias. also he Big10 has the larger TV markets, so advertisers assume they will make more money advertising in Big 10 country rather than SEC territory. Thus they are willing to pay them more.How does the B10 pay its teams more than the SEC? It seem the SEC is stronger in football and that is what contracts are based on. The SEC has the advantage if you match the teams up so why can't they demand more?
I don’t think media bias is a thing here. The guys cutting checks at the TV networks are suits in NYC and LA. They don’t care about the sport the way fans do and they don’t have an emotional attachment to any conference. They care about what they think is the highest return on their investment. Big Ten’s strategy is to get a presence in the largest metro markets. SEC’s strategy is to put the best quality product on the field. Over the long term I believe SEC’s strategy is the best (content is king) but in the meantime the networks obviously value what the Big Ten has to offer.media bias. also he Big10 has the larger TV markets, so advertisers assume they will make more money advertising in Big 10 country rather than SEC territory. Thus they are willing to pay them more.
IMO they really need to look at actual viewership. Rutgers may have the NYC market, but they get less eyes on them than Starkville Mississippi provides Mississippi State.
The same media bias which was responsible for players like Majors, Atkins. White and Manning not winning the Heisman Trophy.media bias. also he Big10 has the larger TV markets, so advertisers assume they will make more money advertising in Big 10 country rather than SEC territory. Thus they are willing to pay them more.
IMO they really need to look at actual viewership. Rutgers may have the NYC market, but they get less eyes on them than Starkville Mississippi provides Mississippi State.
media bias. also he Big10 has the larger TV markets, so advertisers assume they will make more money advertising in Big 10 country rather than SEC territory. Thus they are willing to pay them more.
IMO they really need to look at actual viewership. Rutgers may have the NYC market, but they get less eyes on them than Starkville Mississippi provides Mississippi State.
It’s no longer about butts in the seats, it’s about eyeballs on the tv. LA, (USC & UCLA), NYC,(Rutgers), D.C. (Maryland), and so on. Sad but true.How does the B10 pay its teams more than the SEC? It seem the SEC is stronger in football and that is what contracts are based on. The SEC has the advantage if you match the teams up so why can't they demand more?
How can the B10 have bigger TV markets?media bias. also he Big10 has the larger TV markets, so advertisers assume they will make more money advertising in Big 10 country rather than SEC territory. Thus they are willing to pay them more.
IMO they really need to look at actual viewership. Rutgers may have the NYC market, but they get less eyes on them than Starkville Mississippi provides Mississippi State.
The sizes of the metropolitan (city) media markets in their state footprints.How can the B10 have bigger TV markets?
One thing one mist not forget though is...even though those are big markets they are split markets. During football season SEC markets pretty much have a monopoly as far as sports go. All of the big 10 markets are competing with other sports (hockey, NFL) for eyes on screens and butts in seats. Those markets are saturated with sports and other things. UT is one of the very few SEC teams that even play in a major city. Most SEC teams play in the 3rd or 4th biggest city in their own state at best.The sizes of the metropolitan (city) media markets in their state footprints.
The Big Ten’s footprint includes the likes of:
Chicago (2nd largest)
Philadelphia (4th largest)
Boston (8th largest)
Washington DC (9th largest)
Detroit (14th largest)
Minneapolis-St Paul (15th largest)
Cleveland-Akron-Canton (19th largest)
Indianapolis (25th largest)
Pittsburgh (28th largest)
Baltimore (29th largest)
Columbus (33rd largest)
Cincinnati (37th largest)
Milwaukee (38th largest)
Debatebly New Jersey/New York area (pretty much the top)
And by adding the likes of UCLA, USC, Oregon, and Washington, they’re about to include:
Los Angeles (2nd largest)
San Francisco-Oakland-San Jose (10th largest)
Seattle-Tacoma (13th largest)
Sacramento-Stockton-Modesto (20th largest)
Portland (23rd largest)
San Diego (30th largest)
I believe the SEC is stronger top to bottom team wise vs the BIG. but, the BIG has become stronger with the addition of Oregon, USC, Washington, and UCLA. The BIG has the edge when it comes to "eyeballs." Population wise, the BIG has an edge. And last years national championship was won by the BIG.How does the B10 pay its teams more than the SEC? It seem the SEC is stronger in football and that is what contracts are based on. The SEC has the advantage if you match the teams up so why can't they demand more?
This, the B10 out maneuvered the SEC. Signing deals with CBS, NBC, and FOX gets them more nationally televised games each week. A lot more money in those broadcast networks than cable.The Big 10 was smart enough to negotiate and bring in multiple TV partners where the SEC was dumb and put all their eggs in the Disney basket. They were also smart enough to negotiate shorter deals.
Say what you will, but the Big Ten is so much better at the business side of this than the SEC. Hopefully the conference has learned a lesson and will understand this moving forward.
It’s not even eyeballs on the TV. If you are a cable provider in the South East then you have to pay ESPN to include the SEC Network in your basic package that most subscribers get. Doesn’t matter if those cable subscribers actually watch the SEC Network, they are still paying for it. Same goes for the B1G Network and Fox Sports, and whatever other cable channels their games are on. There are enough Rutgers fans in the NY market that cable companies have to include those channels in their basic cable lineup. Lot more cable subscribers in NY than in any southern state.It’s no longer about butts in the seats, it’s about eyeballs on the tv. LA, (USC & UCLA), NYC,(Rutgers), D.C. (Maryland), and so on. Sad but true.
Also the conferences get to keep a larger portion per household from the subscribers in households in the state footprints of their member teams.It’s not even eyeballs on the TV. If you are a cable provider in the South East then you have to pay ESPN to include the SEC Network in your basic package that most subscribers get. Doesn’t matter if those cable subscribers actually watch the SEC Network, they are still paying for it. Same goes for the B1G Network and Fox Sports, and whatever other cable channels their games are on. There are enough Rutgers fans in the NY market that cable companies have to include those channels in their basic cable lineup. Lot more cable subscribers in NY than in any southern state.