I am more concerned with the negative recruiting that will be used. Raleigh is irrelevant. Hiring Serrano can and will be viewed by many as a move by a university that doesn't care about academics the way it cares about sports. We will have a baseball coach who can't come across as genuine about the advantages of having a degree, completing your education and helping young men succeed in professions other than baseball. For most players, college is the highest level they will reach and many of the better players choose to go to college for an education and to improve their baseball skills at the same time instead of toiling away in the minors.
UT is a large state university which serves the public with a wide variety of majors, some rated higher than others, and doesn't need the initial party school perception reinforced by showing that a degree isn't important to the school. You can literally be a freshman alcoholic who majors in nothing in the College of Arts and Sciences and drops out after bombing out of the lottery scholarship or you can be a nuclear engineer in a top ten program in the country at UT. UT shouldn't sell itself short if it hopes to compete for the Tennessee kids. The program has hit rock bottom, but hiring a guy just because he can coach baseball isn't the mission of the university.
I do not have anything against Serrano, but I can't support him as the next UT baseball coach unless he is hired and I have no choice but to see how he does. There are good reasons for liking Serrano as a baseball coach, but I sincerely hope that if he is hired he is able to overcome any negative recruiting and not just bring in a lot of guys who can't spell their own names without a tutor and get the program in APR trouble and set us back even more.
I know that the first thing I'd tell a recruit if I were recruiting against Serrano is how the guy bought a degree from a diploma mill and has no business being at a serious university. That approach could easily work at any school in the SEC. What else does UT have to offer a baseball player if not academic opportunities and support? UT has a good academic support system in place for athletes, but you can't take anything said about the academic side of things seriously from a guy that bought a diploma from a joke of an institution just to put it on his resume. We have a last place program that hasn't even made the SEC Tournament in over half a decade. How else do you sell it? We have a stadium that still looks good when empty during your games? Not many recruits will be willing to step into what appears to be a black hole both academically and athletically.