He waited until the highest bidder came along......it's pretty obvious
Well, it is the University of Cincinnati, a member of the "Little East" conference with very limited horizons, football wise, no real statewide fan base like most state universities, lesser facilities, and less exposure, among other things. So BJ obviously was looking to his future and opportunities greater than UC provided. Thus, it wasn't only the highest bidder angle. Interestingly, in the Cincinnati Enquirer, one player in the team meeting was quoted as saying that BJ told them UT was "ONE" of his dream jobs.