They did call him a "Heisman Hopeful" during the game last night. . . 1 time. That's it.
We needed fans with signs of Sampson 4 Heisman, sticking them in ESPN's cameras all season. We needed UT's media dept running a Heisman campaign from the beginning as well.
It's probably too late, but we need lots of fans with Sampson/Heisman signs at the away games, we need them at gameday & SEC Nation regardless what campus/game they're doing that week. We need the media dept to go into overdrive pushing the narrative for him.
These thing should all be done, if for nothing more than practice for Nico's Heisman campaign next season.