How’d the ratings for this Olympics end up?
Same issue w Tokyo. Will be interesting if viewership rebounds in 2024 or if people are becoming less interestedNBC draws worst Olympics ratings ever with 2022 Beijing Games
This is the only news story I found on the ratings. I guess it depends on how much you creditably you give the NYP, but I wouldn’t be surprised if it was as bad as they say.
The coverage on Peacock was a mess, I know they had to deal with an almost literal 12 hour difference, but when I tried to watch the highlights, it was often all over the place and never really explained what was happening.
The live coverage was fine, but I’m not staying up till 2:00 am to watch figure skating (or any sport really.)
My guesses as to why ratings were so bad, in order:
- More entertainment options
- Time difference
- A lack of stars
- Winter Olympics are actually pretty boring and unrelatable
- Opposition to host country
- NBC/Peacock shortcomings
I surprisingly did not watch a minute. I thought I would at some point. I just wasn't very interested. In moments of boredom, I almost turned it on, but then thought, "Nah, **** the IOC."