Heupel in some ways feels like our version of Steve Spurrier without the trash talk. His offenses seem to be puzzling the SEC.
Ironically teams have kind of run similar offenses in the past (Chad Morris at Arkansas and it was a disaster, Gus Malzahn at Auburn, Lane Kiffin at Ole Miss, and Gary Pinkel at Missouri). However, the way Heupel does it seems to confuse teams even more.