Wow, this thread is full of exactly the sort of knee-jerk boneheadedness that the owners are counting on. I'm pretty sure I can hear Bob Kraft and Jerry Jones cackling from here.
Already billionaires from their other businesses, the NFL owners are generating enormous stacks of cash. Business has never been greater or more profitable. But when the contract comes up for renewal, the owners tell the players that they are going to have to accept a smaller cut of the pie. They don't provide a good explanation; they don't open their books to document why; they tell the players that they can accept less money or go pound sand. The players, who have lower salaries, worse job security, and far more significant health risks than the other major North American sports -- despite the fact that the NFL is far more profitable than all of them -- balk. So the owners say fine, we're richer than you and can wait it out better, GFY, and lock the players out. And Billy in his doublewide cracks a beer and *****es about how greedy the players are.
