All things STOCKS

I suspect that lumber is a low profit margin product line. Amazon can't compete on lumber and they don't need to.

There must be some massive barriers to entry and quick inventory turnover if that's the case. Plus virtually zero inventory spoilage or obsolescence. Just in Knoxville there have been a handful of niche players in the space and they've been there for decades despite HD and Lowes. Witt. Christmas. 84 Lumber. Something is working in that segment.
 
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A few smaller companies that I'd look at, but not "core":

MLI Mueller Industries

SMBK SmartBank

SVC (?) Service Corporation -or-
CSV (?) Carriage Services (lot of people gonna be dying)
 
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If only 10 "investments" I'd of course be heavy into some ETFs.

But if stocks only, mostly large cap blue chips at this point in the equities and economic cycle. Mainly tech, financials, and healthcare but maybe some companies that have pulled back from the trade mess.

HD Home Depot
AMZN Amazon
AAPL Apple
MDT Medtronic
BLK Blackrock
FDX FedEx
XOM Exxon
IBM International Business Machines
GOOGL Alphabet
PEP Pepsi

All of those symbols are from memory, so I might have missed one or two. Also that's without looking at recent prices. I know that FDX had pulled way back, but don't know if it's still down. I wouldn't want it to be too expensive with AMZN a threat in that space.

If any of those are real expensive right now I'd possibly substitute with Lockheed Martin (LMT), Boeing (BA), Raytheon (RTH?), and Harris/L3 or what ever that merger was. DIS Disney. Most of the Dow 30 components not already mentioned. Morgan-Stanley (MS). JP Morgan (JPM). Goldman (GS). Schwab (SCHW). Comcast.

I wonder if Kraft-Heinz will bounce back? Yum Brands is another possibility. JNJ Johnson & Johnson. The best Biotech.

Just off the top of my head.
Some great stocks. Many would be in my list: XOM, HD, PEP, JPM, JNJ, BA. IBM is an interesting stock. Long history. Good dividend. But, lots of “buts”.

what would your ETF only list look like?
 
If I was in my 20s I'd be looking real hard at the trends in society. Autonomous vehicles, home entertainment, housing, vacations, jobs, working from home, marijuana, pain management, consumerism, defense and surveillance, biotechnology. Basically what the younger demo will likely be buying over the next 40 or 50 years.
 
Some great stocks. Many would be in my list: XOM, HD, PEP, JPM, JNJ, BA. IBM is an interesting stock. Long history. Good dividend. But, lots of “buts”.

what would your ETF only list look like?

IBM might be at a disadvantage with their legacy pensions relative to their newer competitors. I don't know (but really should based on mine and my dad's exposure) how well their pension obligation has been funded.

I'd use big ETFs. Dow, S&P, NASDAQ index funds. The SPDR sector funds (11 of them iirc). The big international funds. Japan. Canada. Germany. India.
 
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I couldn't do a 10 stock portfolio and manage risk to the level I'm comfortable with. 28-32 stocks yes, 10 no

Freak asked for 10 "core" stock holdings rather than a total portfolio of just 10 stocks. I agree though that a couple of dozen is necessary anymore. Who'd a thunk just a generation ago that companies like Sears would disappear? That businesses like GM and Delta would go bankrupt?
 
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If FedEx hadn't been beaten down so far and have a sweet entry point, UPS would be more attractive to me.

Big questions about TSLA Tesla, UBER/Lyft, NFLX Netflix, Spotify, XM Sirius, etc. Do they do like Amazon and continue to redefine how society functions (and eventually earn big profits) or do they peter out?
 
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If you had to buy 10 core holdings today to keep for 15 years, and they are the only stocks you could own, what would they be? Go.

I initially read this as 15 tickers to hold for 10 years, so I had to delete some. I'm still at 11, but I'll stick with these.

VOO
VTWO
AAPL
AMZN
DIS
TGT
SO or NEE
MSFT
BA
JPM
VZ
 
I initially read this as 15 tickers to hold for 10 years, so I had to delete some. I'm still at 11, but I'll stick with these.

VOO
VTWO
AAPL
AMZN
DIS
TGT
SO or NEE
MSFT
BA
JPM
VZ

If I had my statements and lists in front of me I'd likely have included VZ Verizon and MSFT Microsoft as well. Maybe INTC Intel and / or CSCO as well. They've maybe lagged over the last decade. NVDA NVIDEA probably isn't going anywhere for a generation or 2. Maybe Analog Devices either. Oh, and the 2 or 3 big guys in financial tech... FINTECH ? and the other one. There was a big merger there in the last year or 2. ORCL Oracle. Salesforce. WDAY Workday.

Those are all businesses that I like. I haven't researched recent profitability, debt levels, price multiples, market caps, revenue/revenue growth, etc.
 
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Actually, I'd just start at the top of the S&P 500 sorted by market cap or revenue and just go thumbs up or thumbs down through the biggest couple hundred of them.

A couple more companies that I think will be winners for decades are HealthEquity and Cerner. I'd look at mid caps in anything health care that have solid businesses. I think that Intuitive Surgical might still be in the mid cap range.
 
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LOL, I uses to be on the institutional buy side. our traders loved the "day traders". Been retired since 2011from one of the top Small cap value firms, so I'm a bit rusty on some things. just looking around a bit to see what people are talking about.

I actually am a limited partner in a company and get 80/20 split. I trade the Nasdaq mainly. Trade from home during the morning.
 
If you had to buy 10 core holdings today to keep for 15 years, and they are the only stocks you could own, what would they be? Go.
AMZN
AAPL
PEP
MCD
DAL
CSX
PANW
I'm still debating T or VZ
LRCX
maybe FB as much as I hate the company.

I reserve the right to edit this list a little. This was kind of off the top of my head
 
How about speculative stocks.

I bought AAXN (Axon) which makes body cams for cops. So far my total return on that has been 22%, but it has been up and down A LOT.
 
There must be some massive barriers to entry and quick inventory turnover if that's the case. Plus virtually zero inventory spoilage or obsolescence. Just in Knoxville there have been a handful of niche players in the space and they've been there for decades despite HD and Lowes. Witt. Christmas. 84 Lumber. Something is working in that segment.
The material quality and service from the lumber guy is much better. The sales people typically are much more knowledgeable. The best lumber people are not trying to sell everything, primarily building materials. They are specialty stores and sell mostly to people in the business of residential building and remodeling. If you are in the building trade it is a pain to have to go to HD or lowes for anything when you can get something delivered to a job site by a small business. Often the same day.

Most towns with less than 50,000 population will usually not have the national companies you mentioned. Then you have smaller suppliers.
 
AMZN
AAPL
PEP
MCD
DAL
CSX
PANW
I'm still debating T or VZ
LRCX
maybe FB as much as I hate the company.

I reserve the right to edit this list a little. This was kind of off the top of my head

Yes, McDonald's is a good core holding. Assuming that commercial real estate doesn't crash. But even if it did it might just affect the market value of their extensive RE holdings. Their income streams should be protected by long term agreements with the franchise owners in their stores.

I wonder if MCD corporate is unhappy that Chipotle was spun off, or more so happy for their shareholders. Actually they might have separated CMG without issuing shares to MCD shareholders. Or else Dad took a cash option on that one. He's had MCD for decades.
 
Yes, McDonald's is a good core holding. Assuming that commercial real estate doesn't crash. But even if it did it might just affect the market value of their extensive RE holdings. Their income streams should be protected by long term agreements with the franchise owners in their stores.

I wonder if MCD corporate is unhappy that Chipotle was spun off, or more so happy for their shareholders. Actually they might have separated CMG without issuing shares to MCD shareholders. Or else Dad took a cash option on that one. He's had MCD for decades.

I've owned some mcd for years. The div is solid and has been increasing for 42 years. Yield at yesterday's close is 2.6%. Price down about 13% from the highs this summer and seems to be stable chopping out sideways. I wanted to add when the market does more of a pullback...but may not wait too much longer as ex div date is Nov. 29th.
 
I've owned some mcd for years. The div is solid and has been increasing for 42 years. Yield at yesterday's close is 2.6%. Price down about 13% from the highs this summer and seems to be stable chopping out sideways. I wanted to add when the market does more of a pullback...but may not wait too much longer as ex div date is Nov. 29th.

I have a "feeling" that the market's highs for the year might have occurred this past week. Of course, any positive resolutions of China trade, USMCA approval by Nancy and her gang, and/or the Schiff Show turns that upside down. Q4 2018's mini meltdown is still a vivid memory and tax loss selling season is here.
 
I find stocks with 2 or more large income streams attractive as well. Disney already has advertising and theme parks, but now they have an initiative into subscription based streaming. Discovery has advertising revenue, but also affiliate fee revenue from the cable providers. AMZN has the online retail platform, but their IT services add more to the bottom line. Costco about breaks even on their store sales and the membership fees are nearly equivalent to their bottom line. Banks have fees as well as loan interest (although I don't like it when banks rely on dinging customers with penalties to make their business profitable). Tesla sells cars, but they're a manufacturer of power storage systems. Google tries everything, but their bread and butter is targeted advertising. IBM sells/leases hardware, but they have services, consulting, and cloud.
 
I have a "feeling" that the market's highs for the year might have occurred this past week. Of course, any positive resolutions of China trade, USMCA approval by Nancy and her gang, and/or the Schiff Show turns that upside down. Q4 2018's mini meltdown is still a vivid memory and tax loss selling season is here.

Yep. I agree the highs might be in. I have sold a lot, not everything, in the last few weeks and sitting in more cash than usual. But I think mcd has strong support at around $187 even with an overall mkt pullback. I'll decide by Wednesday to capture the div because the market not open on Thursday.
 
Yep. I agree the highs might be in. I have sold a lot, not everything, in the last few weeks and sitting in more cash than usual. But I think mcd has strong support at around $187 even with an overall mkt pullback. I'll decide by Wednesday to capture the div because the market not open on Thursday.
Do you want the dividend income? Taxable account? Want the stock price be adjusted downward by the. dividend amount on the ex-dividend date?
I started going to mcd more than 50 years ago. Loved it. As an adult I've believed that mcd would eventually lose their appeal.
They have made changes several times through the years, and have proved me wrong over and over. The stock is just too consistently stable for me. My bad.
 
Do you want the dividend income? Taxable account? Want the stock price be adjusted downward by the. dividend amount on the ex-dividend date?
I started going to mcd more than 50 years ago. Loved it. As an adult I've believed that mcd would eventually lose their appeal.
They have made changes several times through the years, and have proved me wrong over and over. The stock is just too consistently stable for me. My bad.

I'm 56 years old and my approach has been geared toward holding strong dividend payers over a long period of time. Mcd is just one of them. I do some swing trading for fun but not in significant amounts. Mcd has been a good one but of course there are no guarantees. Yes, the price is adjusted down on ex date but Mcd has a history of recovering fairly quickly. The longest is 54 days in 1997. I just always consider the ex date as one other thing when I'm already thinking about adding.
 

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