"As with many conspiracy theories, like the assertion that a Washington pizza restaurant was at the center of a child sex ring tied to top Democrats, this kind of assertion in part functions by trying to shift the burden of proof. Rather than proving with hard evidence that there was a conspiracy surrounding Rich's murder (or that the owners of Comet Ping Pong, were harming children), (Sean) Hannity is making unproven claims and pushing the other side to disprove it." - Frank Luntz (Fox News contributor who has points debunking the Seth Rich theory on his Twitter account)