This, Adidas has been losing this battle for a long time and we are one of the only BIG time markets they have left.
Everybody and their brother owns something UT Orange Adidas brand, if they live anywhere near Knoxville.
That's a hard thing to give up. And Nike has it's hands in so much that it would take putting a lot of money and attention into Tennessee to sway it away from Adidas...
I like Adidas, personally, Nike goes to far with it's crazy designs sometimes.
I can't imagine Orange jerseys with winged shoulder pads, but flat orange or black helmets would be sweet