I like to think of it like hunting...
In hunting, you may take time to prepare. Putting out decoys, gun choice, calls (turkey and ducks), picking your spot, setting up a stand, and/or preparing dogs. The true excitement of hunting is when you get your sites set on the target. (deer, turkey, dove, quail, ducks, etc.)
There is a lot that goes on during the recruiting process. Gathering that information is great, but the true excitement comes with the commit.