As far as the WNBA in general, my feeling, sadly, is that young girls may need to fundamentally re-think their dreams as far as what their lives could be if only they work hard enough to get drafted into the WNBA. I have a feeling that a major shift in reality has occurred, and that, going forward, the W will be far less "the dream" it once was. This change has been steadily building over the last 5-8 years, but this year it seems to have taken full hold.
The WNBA is at a major crossroads. Unfortunately, its main roadblock to success is literally thousands of years of fully-ingrained sexism and the desire of too many women to take on the attitudes of their men in order to be attractive partners. This, IMO, is more the reason more women don't better support women's sports than anything else, and so that's why this whole damn thing is so depressing. Same dynamic usually prevails in politics.
That and the absolute FACT that the overwhelming, by FAR, majority of the media figures making daily decisions about what is and isn't worthy of coverage/attention is about 80/20 run by men -- and many of THOSE are, unfortunately, inherently sexist. I speak from nearly a half-century of experience in this field.
So what we have is not as easy as easy to pinpoint as "nobody cares about the WNBA," but is, in reality, more that "the men typically running the show have their unspoken rules as to what they do and do not see as important/watchable" based on their personal desires to remain true and respected and relevant among their majority-male peer groups, and that every decision regarding coverage, every printed/posted commentary, every conversation both public and private, is a result of that unspoken, inherently awful and sexist bias. There is bias amid even those who truly want NOT to be biased, but thousands of years of ingrained bias is not easily overcome.
IMO, women's sports viewership suffers predominantly from lack of connection to fans who bother to get to know the players as people, and also that (heterosexual) female viewers are often tacitly discouraged from supporting women's sports by their male partners who are the typical "neckbeards" or are (usually unbeknownst to themselves) often incredibly so insecure in their own masculinity that they go way overboard in diminishing female athletic pursuits.
These are often the trolls who show up in threads only to proudly state that "nobody cares," or ""women's basketball sucks," or some such. *yawn*
B!tch, please. Just figure out your masculinity issues without having to be publicly performative for approval/affirmation. Thanks so much.
If there were fewer dominant males strongly influencing what is, and isn't, appropriate for women to enjoy/support, women's sports would have a bigger piece of the cultural pie. Even more pressing, if more women weren't so effing hellbent on capitulating to the attitudes if their insecure men the entire PLANET would be better off!
Just sayin'.