10% "Talent Fee" added to ticket prices in 2025

#151
#151
McDad said:
Certainly you see from the thread this is 50/50 or 60/40 issue.

The new reality of college athletics is here. We can embrace that reality and be innovative or pine for the 'good old days' and become irrelevant.
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You are extremely correct....I couldn't agree more.

Just having some fun.. it was a line at a movie.... 🌒.
 
#152
#152
Voltopia said:
I don't find it innovative. The ability to squeeze the fans for every last dollar has been there for a long time now. That doesn't take genius. It just takes someone willing to squeeze. And we've just reached the point - both administratively and culturally - where schools are ready to squeeze. And they will squeeze. As long as they can beat the churn rate and rake in the money, they will squeeze.
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How can a person who has choice to purchase or decline get squeezed?
 
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#156
#156
McDad said:
How can a person who has choice to purchase or decline get squeezed?
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If we want to get into the weeds, technically we can think of college sports as captive markets - markets with single suppliers lacking any direct competition.

Regardless, I'm comfortable in describing the escalating prices as a squeezing of the fans, or consumers as we should perhaps call them. I agree that consumers can decline to pay, and I suspect there will be some that do. But they were never real fans anyway, right? They certainly didn't give their all.

Semantics - and a touch of snark - aside, I just don't find raising prices, commercializing every aspect of the fan experience, and then making more of that experience transactional is somehow innovative. Copying every aspect of the professional sports model doesn't seem like some great discovery. But - oh well. It's clear that's where we're going.
 
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#157
#157
I understand this is the way the athletic system is going (don't really like it) but I'm still having a problem wrapping my head around the university revenue sharing numbers (possibly 22.5 million) after watching all of Danny's videos plus money coming in from NIL/Spyre/Volunteer Club and other sources. How much really needs to be raised?

I assume the "talent fee" tax would go toward the 22.5 million. Knowing this is not just about football players, just how much money needs to be raised for all sports (BB, tennis, soccer, etc.) each year to make UT competitive? Hundreds of millions? And what about contracts and stipulations to keep athletes receiving funds from opting out of bowl games or portaling out or otherwise taking the money and running? Surely that is being dealt with.

I know there are some astute bean counter types on here who have waay more knowledge about the subject than I, so maybe some of you can spell it out in lay terms while crunching the numbers for the rest of us if you'd be so kind. I'll hang up and listen now. Thanks!
 
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#158
#158
SGMVols said:
It is kind of funny to me watching all these very right-wing members of our fanbase turn into “Tax The Rich” socialists when UT raises ticket prices.

You can’t have $15 tickets and a winning program at the same time. That’s just the way it works.
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It'd be one thing if UT was charging exorbitant prices and the stands were barren. They're not, though; somehow, some way, people are paying the asking price from UT for season tickets or even steeper costs per game for single game tickets from scalpers.

Does it suck? Yeah, a nosebleed seat for an opponent from the FCS "should" be $30 at most. Does reality beg to differ? Absolutely. I don't think a 10% hike in prices directly from the university is bad because I guarantee you it's still selling out provided the team is playoff caliber.
 
#162
#162
dobre_shunka said:
And yet every season ticket was sold and the only remaining single game tickets are for UTEP.

I'm curious what other schools with similar demand (i.e., sold all season tickets before start of the season) charge. Can you list the cheapest season ticket for those? UT's cheapest season ticket is $375 and you're saying UGA, Bama, etc. have cheaper season tickets than that?
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Going based off of singular tickets to premiere matchups at Bama, it's cheaper. Bama vs UGA is cheaper than UT vs Bama. Bama vs LSU is way cheaper than UT vs Florida. My argument isn't that they aren't selling. My argument is they're pricing normal people out of going
 
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#166
#166
Vol865 said:
Going based off of singular tickets to premiere matchups at Bama, it's cheaper. Bama vs UGA is cheaper than UT vs Bama. Bama vs LSU is way cheaper than UT vs Florida. My argument isn't that they aren't selling. My argument is they're pricing normal people out of going
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Bama cheapest season ticket in 2024 was $500.

UGA cheapest season ticket in 2025 is $810.

Both of those are more than the cheapest 2025 season ticket at Tennessee which is $375

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#167
#167
EastTNVol6240 said:
Fake news. I’d bet in the grand scheme of things there are far less average families able to afford a Saturday trip when all things are accounted for. Groceries, housing, wages, etc. Especially if you’re talking average TN median income.
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Tennessee season tickets have dropped by over 25% when taking inflation into account. What else has dropped by a similar percentage?

Because gas, groceries, housing, etc. have increased means that Tennessee should drop its ticket prices by more than 25% they already have? Do you think that maybe expenses at UTAD have also increased?
 
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#168
#168
TheVolunteer002 said:
I get it, but we've personally had to cut down from 4 or 5 games per year to 1 big game. Maybe 2 if we want to see us clobber Vanderbilt or something.
Ticket prices are insane.
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This is where I am at as well. I look at the schedule each year and say - are there enough good games worth the price of the ticket.
 
#169
#169
If this 14.5% increase puts you over the edge, sell one of your sec games on stubhub and you'll have your difference for next year. That's better than forfeiting your seats.
 
#170
#170
buckwild said:
Capitalism and Free Markets
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This is not capitalism and free markets. They are tacking on fees, like a tax. The free market aspect would be to raise more revenue through the corporate side with advertising and marketing. Let big corporations pay for it through the open market. Not just charging fans additional fees.
 
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#171
#171
madbamahater said:
This is not capitalism and free markets. They are tacking on fees, like a tax. The free market aspect would be to raise more revenue through the corporate side with advertising and marketing. Let big corporations pay for it through the open market. Not just charging fans additional fees.
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#172
#172
Tzettler87 said:
If this 14.5% increase puts you over the edge, sell one of your sec games on stubhub and you'll have your difference for next year. That's better than forfeiting your seats.
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It shouldn't have to come to this for people. UT Athletics is damn near a billion dollar industry now. What are they doing with all the revenue from TV and other contracts?
 
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