People don’t have to like it (I don’t) but getting mad at Danny White like some of our fans are doing online currently is stupid. He either adapts to the new environment, or Tennessee falls behind. We may be the first to announce this, but we won’t be the last. Just like we were the first to announce on field sponsorships (Pilot) and others have yet to do so. He’s a trailblazer, which is why we are where we are on the field.
Trust me, I don’t like the continued nickle and diming of fans. It sucks. But the genie is out of the bottle and this is what happens after years of screaming for college athletes to get a piece of the pie. It’s not “Tennessee’s fault”. This is just where college athletics is headed.
It’s an arms race and it’s not going to slow down. Does a head coach need to make $10 million annually for college sports? No. But either you pay them or someone else takes them. Do college facilities need to be shinier with insane bells and whistles that some pro facilities don’t even have? No. They don’t. But either you spend money and build it or you lose recruits. I’m not really sure how you solve it other than continue to spend more money. It just is what it is.