"In response, Aramark stated they won’t sell any alcohol to intoxicated patrons and claims there will be designated driver programs and incentives for ride sharing following the conclusion of UT games. "
In my experience, when significant profit is an opportunity, such promises from alcohol, tobacco, gambling, prostitution, drug (illicit or pharmaceutical), or any other vice sellers are as meaningless as a handful of dirt and a pebble from Cess Pool Creek. They may even do this for a while but the lure of profits will see it either gradually or suddenly slip away.