DeerPark12
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You are spot on. The per subscriber rate is exactly what this is about.
But I don't think Rutgers gets them the NYC market. To justify an increase from $0.05 to $0.50 woud at least logically suggest that the presence of Rutgers in the Big 10 would increase the likelihood of the typical NYC subscriber watching the BTN 10 fold. That's completely absurd.
I'm sure that the Big 10 isn't arguing a direct correlation between viewership and rate, but I still think that anywhere close to that rate hike is absurd. The only school that I think could justify anything close is Notre Dame.
If a company like Time Warner agrees to anything more than a 4 or 5 cent per subscriber hike, they are getting fleeced.
I agree with you on that point, but those are the projections Fox, who negotiates for BTN, made to the conference. Doubt they get $1, might get the $0.50.