I think it’s a multitude of issues:
1) we’re still hamstrung by the scholarship reductions caused by Pruitt.
2) although I am also not a believer that Golesh was the shining star and it died with him (USF’s offense hasn’t been anything stellar and Heupel called the plays even with Golesh here), I do think the relationship b/t him and Hazel(sp) is still in development mode and that’s a hindrance.
3) we still don’t have the high caliber talent we need and Heupel, like any great coach, makes adjustments based on the talent he has. 10-3 and a playoff berth shows he’s doing well at that, even if the offense isn’t the flashy show we all came to love.
4) even though #3 is a good thing, I do think his loyalty to his coaching staff is hurting him as there is a glaring issue with our OL development and, to a lesser extent but still there, our WR development. He needs to can one (Elarbree more than Pope, imo) or both and hire some outsiders.
5) finally, I don’t buy into all the “Spyre is withholding money” BS, but I do think we’re being oversold/embellished on just how great our NIL system is. Maybe I’m wrong, but based on what I’ve personally seen, I don’t think our NIL game is as big as it’s made out to be.