The rule is, Don't write angry. It's hard to keep my temper in check on a day where #helmettohelmet became a trending topic on Twitter. Sunday might have been the clearest indication yet that while the NFL is making progress regarding head injuries, the players are not. We still celebrate the big hit, and a way has to be found that keeps the "ooh" hit active while keeping players from blending their brains week after week. First, we need a clear statement from both Roger Goodell and DeMaurice Smith that helmet-to-helmet hits are not going to be tolerated and they'll take the necessary steps for punishment, if warranted. Fines don't seem to be working, so maybe suspensions will. Those can be reviewed by the league each week.
Second, we need to do more about helmets. It would start with forcing players to actually snap their helmets and wear a mouthpiece, but something like an X Prize would do more. The NFL and NFLPA could go in together to give a $1 million prize and endorsement to whoever comes up with a new helmet design that can help reduce concussions. Whether it's some giant sporting goods company or some guy in his garage, a big check works to move technology forward. If we can dig 33 guys out of the ground in Chile, we can build a better helmet.
Finally, we have to take a team-controlled medical staff out of the equation. Team doctors need to be league-controlled, giving them a level of independence, changing from team physicians to game physicians. Assign them out the way the league does with officials. Once we have that, there's a simple rule change: No player that necessitates an official's timeout can come back into the game before being cleared by the Game Physician. I'm curious whether the video replay official -- the guy "in the booth" who calls for reviews in the last two minutes of each half -- could be empowered to call for reviews and possible ejections, but that seems like it would slow the game down.
These aren't new suggestions. In fact, I introduced these changes in the Football Outsiders Almanac back in 2007. The NFL has started listening to the right people, but there's a lot more to do. The hardest part is reminding people that while you might see a player like Aaron Rodgers or Jay Cutler back a week or two later and playing high-level football, it's those guys in their 40s and 50s -- or younger -- that have lost memory of their glory days because they played before we understood the damage concussions were doing.
Let's fast forward through Week 6: