The Official NASCAR Talk Thread

#7,209
#7,209
I'm surprised that nobody has posted this yet!

Stewart-Haas Racing is suing Nature's Bakery for more than $31 million, claiming that the snack food company has reneged on payments to sponsor Danica Patrick in the Monster Energy NASCAR Cup Series.

The Nevada-based company, small by comparison to many NASCAR sponsors, informed the team Jan.19 that it believed Patrick was in breach of contract for promoting competing products and sought to terminate the deal. SHR disputes the claim in paperwork filed in North Carolina Superior Court, according to the Associated Press, which first reported the news.

At issue were Instagram posts highlighting products Nature's Bakery says are competitors. SHR claims the company had no complaints until finances became a sticking point and entered into evidence photos showing the company had "liked" several of the posts.
The company was scheduled to sponsor at least 20 races this season in the second year of a three-year deal. According to the suit, Nature's Bakery asked to rework the payment schedule on the more than $15 million owed each season beginning last season.

SHR said in a statement provided to USA TODAY Sports:
“Nature’s Bakery is in material breach of its contract with Stewart-Haas Racing. It is an unfortunate situation, as the team has delivered on all aspects of its contract and was prepared to do so again in 2017. Ultimately, this is a situation that will be resolved in a court of law.

“Stewart-Haas Racing remains focused on its preparation for the 2017 NASCAR season where it will again field four entries in the Monster Energy NASCAR Cup Series while also introducing a full-time NASCAR XFNITY Series team. The litigation with Nature’s Bakery will not impact the organization’s on-track efforts.”

Nature's Bakery, founded by father Dave Marson and son Sam Marson, was scheduled to sponsor 25 of 36 points races this season, but had the option to sell five. Rounding out Patrick's portfolio is Aspen Dental (four races), TaxAct (three) and Code 3 (three). So if Nature's Bakery is out of the equation, Patrick is well short on sponsorship for the 2017 season that kicks off with the Daytona 500 on Feb. 26.
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I wont be surprised if we see more of this as more big time sponsors leave the sport. Leaving teams to negotiate sponsorships with company's who may have bigger dreams than wallet!
 
#7,223
#7,223
Damn this is the best qualifying races I've ever seen. I think they should implement short qualifying races at every track and reward championship points to the winner.
 
#7,225
#7,225
From watching the duels, the 500 is wide open. There's a lot of strong TRD, RF, and Hendrick powered engines. I like the setup.
 
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