And, for those of you who think that finances were the reason that the Athletic Department (read, Dave Hart) made the decision to do away with the Lady Vol logo, you should take a moment or two and read this
article. It explains the terms of the contract between Nike and Tennessee and discusses the fact that the Nike contract is, in the short term, less advantageous than the contract with Adidas. The AD is banking on the fact that the higher percentage from sales of Nike equipment will make the change worthwhile.
And, by the way, the equipment manufacturer provides the athletic team gear as part of the deal. The AD doesn't pay for it.
Jim
P.S. sanddune, I particularly feel that you should read this article. It might cause you to rethink some of your assumptions about the astute business practices you ascribe to the AD.