Heupel was the right hire if AD White is "committed to winning". There was no reason to throw the $8-$12 million per year that would be needed to grab a coach that you approve of. For one... they might have failed even if they were inheriting a neutral situation. The situation isn't neutral. So the likelihood is that Freeze or whoever else it was that you thought to be the savior of the program if UT would just throw enough money his way... had a high likelihood of failing too. Bring someone like that in... and they fail... you have two big problems. One, you can't blame it on the coach. You brought in an elite coach and they couldn't fix it either. Two, you owe a mammoth, crippling buy out.I think the problem is that it is the same "new day" we've been seen for years now. To call out the administration's lack of a commitment to winning is not attacking the program. It's attacking the poor choices and lack of an investment in winning. Sitting by and saying nothing while the admin continues to dig UT deeper in a hole isnt going to magically improve because we have a new guy using the shovel.
Heupel is a talented young coach who White knows. If he fails to win but endures whatever the NCAA throws at UT then you can blame the failure on coaching and pull out the checkbook for a BIG hitter.
Have you ever read or studied von Clausewitz? Two of his principles for war that apply here are "mass" and "economy of force".
Mass- concentrate combat power at the decisive time and place... this hire was NOT the "decisive" place for the future of Vol football.
Economy of force- allocate minimal essential power to secondary efforts... the primary effort now is to stabilize the program, establish a foundation of systems and players, and deal with the NCAA. The resources needed for the next level won't be needed for a couple of years. You spend them now... you don't have them then.