Here's the non-pictographic version:
Dan Wolken Article
Several years ago I had the opportunity to be in an intersecting, but fleeting, professional orbit with people who were on the west coast in the sports representation industry.
Over some casual friendly conversations I was shocked to hear how UTs reputation was marred by the perception of our fans. The summary was that these guys, who work in the industry repping players and/or coaches, on the west coast (so not in any way beefing with UT as a rival), was that UTs fans have "unreasonably high expectations and unreasonably low IQs". Correct or not, warranted or not, that was the reputation that UT had among some people in the industry. These people called our fans "singular" in both the passion and vitriol, when my rebuttal was "yeah but all teams have fans with similar expectations". And, these people were otherwise very complimentary of the UT story, legacy and brand. I heard more than once, "football is better off when UT is good".
Don't misread me, I'm NOT "blaming the fans". I think the UTAD has taken the fans for granted for far too long and has been decidedly inept if not malfeasant. The point to take away though is that, at least in some circles that matter, the perception of the fans matters. And, when the perception of the fans, right or wrong, is negative, it becomes a confirmation bias loop. You think you're going to see negative, so all you see is negative.
To these guys there was no doubt that this perception made things even harder on a struggling program. You can argue the scale of the impact, but it was very hard to argue the impact wasnt negative.
This is just a story of my experience and observations when I had a very brief look behind the curtain. It's not a call to action or even a criticism, necessarily. It's just an observation.