Saban and Kirby (and to a lesser extent Dabo) are busy criticizing (directly and indirectly) Jimbo and A&M because he stepped on their toes this most recent recruiting cycle for the best of the best. He dethroned their best classes, set the new high score. It's not necessarily HOW A&M did it, but WHO they did it too. They took food off the plate of Bama and UGA. Those guys are not used to someone just eagle-clawing the best cuts right out from under them while they're getting their bibs ready. It pissed them off because YOU CAN'T JUST DO THAT.
Just under that best-of-the-best, elite level of recruiting (which we are entering this cycle, by the way), there are teams like Tennessee that recruit in the 8-20 tier on avg for the past 15ish years. We have to fight teams like Auburn and Ole Miss, and South Carolina, for the majority of the recruits that make up our class. A guy like Kiffin looks up and sees what is happening since NIL came to pass. Tennessee is ascending. Ole Miss won't be able to keep up. He sees the writing on the wall, and his complaints through this last year are gripes from a man who knows the future. More coaches in that 5-20 recruiting arena that we've been brawling in recently are going to start coming out against us too.
They see the deals we're putting together. They're seeing on their own side how hard it is to set up something like Spyre. They're begging their fans to get involved, they're calling their biggest boosters to help stand their program up FAST. They see the events we're putting together like this weekend, and who is giving us time and attention. They know what we're telling them and showing them. They know the families are interested too. We are disrupting everything about the system that they finally thought they had a foothold in.
It scares them, so they fear-monger to the average CFB fan. They talk about the dark path that we're all on. Anything that they can do to slow, what is to them, a runaway train. Because they can't control it anymore.
We love it. We have seen what we can and cannot control for almost two decades now. But we do know what we can control - our passion, our fan involvement. We have accepted the simple equation: Passion + Money + Players = Success. We are one of the only programs that does not seek to disrupt this equation. It is a fair equation.
So the players must ask themselves, who are the coaches that wish to disrupt the new system? Why do they want to do it? Who does it benefit? Why isn't Tennessee worried? Why don't they want to control what a player can and cannot do?
Get a lot of guys together, like this weekend, and it gets everyone talking.