You guys crack me up about the NFL struggling...The NFL is worth almost $50 Billion dollars. Some of the values of teams have risen upwards of 75% in the last 10 years. The NFL isn't going anywhere.
Well, nobody is saying they can't live off savings for a bit -- as far as the NFL it peaked out a few years ago.
The NFL really isn't struggling right now - its the broadcasters, and **** eventually rolls down hill. Not sure why you are saying stuff people aren't saying at all. Even, if what is happening continues next year, and season ticket holders basically don't buy them up - the broadcasters are the ones on the hook right now, as that is the bulk of the funds.
Of course, what changes all this is if the anti-trust exemption is removed, basically most of the teams probably are worth very little unless they own or have an asset like Jerry Jones, but he would probably take a massive hit. The teams really wouldn't be worth much.
The NFL has revenue coming in - broadcasters will have to massively dump the NFL contracts when they are up or pay a fraction. In the case of MNF, they'll be very lucky to get even close to half. Billions are being lost by the broadcasters - eventually the NFL will lose billions, just not immediately. Some of this was already occurring, but all this nonsense picked up the pace a little - cable is dead technology, generally, kind of like IBM. People will probably continue to boycott, many will never come back, cable cutting isn't going away either = not good for the long-term trend.
Probably the only way the NFL goes down immediately is, if the anti-trust exemption is removed - I would probably look to sell as soon as I heard that going around Congress. Or ESPN/other broadcasters have to file for BK in a few years - these NFL contracts are negative returns by quite a margin.
Let me show you how messed up the numbers are - ESPN is clearly way over paying for MNF. The contract was for $15.2b over 8 years at $1.9b a year.
Now ESPN generates less than $300m a year from revenue on that contract and if cable cutting continues that number could go down drastically, but we will use $300m, the number could end up being much lower.
$300m X 8 = $2.4b
$15.2b - $2.4b = $13.8b free money to the NFL for their crappy product
So, what the NFL has done is pissed off a good portion of their older viewing audience and they get nothing in return on this stunt - the younger kids give a rat's ass about the NFL.
The younger players better be saving up because in 2021 they are going to get a super huge cut - they NFL will still have cash to live on while the players sit back and think about the stupidity of the older players back in 2017 while at home when they are locked out.